What's Involved
I work with business owners from three to six months so that we have sufficient time to lay down the right foundations and implement the right strategies to create sustainable business growth. I look at the three main pillars of business; people, customers and financials and as we make changes and implement systems we will track your business's growth.
People
Having the right people in place, who are motivated and engaged, makes running a business a lot less stressful and essential for your business to grow. If getting the right people is a challenge for you, a programme can be designed to include some or all of the following to ensure that you feel that you have the right people in place, working hard, for you and with your team.
Customers
Using the SCORE™ system, a marketing and financial tool, I guide you through the necessary steps to identify potential areas of growth, and the strategies to access and influence your target market, ensuring that key metrics are measured along the way to determine success.
Finance
Having financial targets in place is business critical as then you have something to aim for! Monitoring and tracking your finances is key so that you know just how on track you are. Finances are not always the most popular place to start and many people avoid having financial processes in place but once you have them they push you to aim hard and high.
Recruitment
Making sure you attract the right people is an essential part of the recruitment process. This begins with understanding what your values are and matching up those values with your candidates; ensuring you the right recruitment process in place to attract and identify the best people for your business and to assess each candidate fairly. The programme can be designed to provide you with the tools all the way through to full support and training in the area of interviewing.
I use a tool called Strenthscope™ to identify your strengths and those of the team. These are the work activities that energise you the most, with the aim being to spend the majority of your time doing these activities whilst surrounding yourself with others who have different strengths, to create a well balanced team.
Development
Tools, techniques and skills development in how to create effective development plans, motivate and engage teams.
SCORE™
Using the SCORE™ system, a marketing and financial tool, I guide you through the necessary steps to identify potential areas of growth, and the strategies to access and influence your target market, ensuring that key metrics are measured along the way to determine success.
SCORE™ defined:
Survey – constructing a survey together to identify what your customers want, how well you are meeting the needs of existing customers and potential opportunities for growth.
Content – designing packages, programmes and offers to meet the needs of existing and potential new customers.
Onboarding – how to effectively influence your target market to be attracted to you and want to buy.
Reach – using the three marketing channels of Joint Venturing, Networking and LinkedIn to build effective relationships that produce a steady stream of business.
E - Evaluation measuring every step of the way what is and isn’t working for your business.
Financial forecasting and planning
As a small business consultant and coach this is where I start with all new clients i.e. getting a financial plan in place with stretching but realistic targets for the coming 12 months.
Budgeting
Once the sales forecast is in place, we together create a budget for monthly expenditure, which is reviewed on a monthly basis.
Evaluation
Knowing your numbers is a crucial part of running a business. As part of the programme, I provide the tools and systems to give you visibility of the information you need to make the right informed decisions about your business.